The tools you actually need
Everything a business or individual needs to run real email marketing: campaigns, automations, forms, landing pages, and a store connection. No enterprise price tag, and no per-contact ladder — the list below is included on the Pro plan at US$35/month, Starter covers the everyday sending at US$10/month, and campaigns, forms, and a welcome automation are free.
A block editor with text, images, galleries, buttons, product blocks, polls, and social links — plus undo, autosave, saved blocks, and a plain-text version. Schedule in your own timezone, preview as a real contact, and send yourself a test first.
Test subject lines, from names, or the whole email, and the winner goes to the rest of your list automatically. Didn't open it? Resend to non-openers with a fresh subject line, hands-free. RSS campaigns turn your latest posts into email on schedule.
Welcome, abandoned cart, browse abandonment, back in stock, post-purchase, birthday, and win-back flows. Triggers from signups, tags, custom fields, segments, and store events, with delays that can wait for a weekday, a time, or a condition — plus splits, goals, and team notifications.
Lists, tags, and custom fields, with segments built from engagement, signup source, location, purchase history, total spend, and more — including who did not open or click. Import from CSV or Excel, paste a list, undo an import, and clean up inactive contacts when a list needs it.
Hosted and embedded forms with double opt-in, multiple steps, A/B tested headlines, and popups — including spin-to-win on the Pro plan. Every form reports its views and conversion rate, so you know which one earns its place.
Build standalone pages for offers, launches, and signups, publish them on your own domain, and A/B test two versions against each other. No website required — and if you have one, the pages sit on it naturally.
The WooCommerce plugin syncs your customers and products, drops your products into emails as blocks, and fires the events your automations run on: carts, checkouts, purchases, and back in stock. Orders and revenue are tracked per campaign and per automation.
Opens, clicks, bounces, unsubscribes — and the number that matters: orders and revenue attributed to every send. Export reports as spreadsheets, see each contact's full history, and watch list growth over time.
Send from your own domain after adding a single DNS record — no six-record scavenger hunt. Optional custom MAIL FROM, automatic bounce and complaint suppression, and a two-week warm-up ramp for new accounts so inbox providers learn to trust you.
One-click unsubscribe in every email, honored instantly. People who just need a break can pause your emails for 30 days instead of leaving forever — and an exit survey tells you why the rest left, so you can fix it.
Invite your team with admin and user roles, protect accounts with two-factor authentication, and manage your subscription, extra send blocks, and invoices from one billing page. Prices in US dollars, stated plainly, on every screen.
A REST API for contacts, lists, tags, segments, products, and orders, an events endpoint your store or app can call, and webhooks that tell your other tools when emails open and get clicked. Your data stays yours — export everything, any time.
Contacts import in minutes and your unsubscribe list carries over. See how a move works — large accounts can ask about assisted migration.
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